Privacy Policy

Prakruti Ayurvedic Health Resort Pvt Ltd
Effective Date: October 10, 2025

1. INTRODUCTION
Prakruti Ayurvedic Health Resort Pvt Ltd (“Resort”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our website (https://prakruti.health) or use our services.
By accessing or using our website and services, you agree to the collection and use of information in accordance with this Policy.

2. INFORMATION WE COLLECT
2.1 Personal Data
Identity Data: Name, date of birth, gender
Contact Data: Email address, phone number, postal address
Payment Data: Credit/debit card details, UPI ID, bank account information
Booking Data: Reservation details, special requests
2.2 Technical Data
Usage Data: IP address, browser type, device identifiers, pages visited, time spent
Cookies and Tracking: Cookies, analytics services (e.g., Google Analytics)
2.3 Special Categories
Health Data: Medical history, treatment records (collected only with explicit consent)

3. HOW WE USE YOUR INFORMATION
Service Delivery: To process bookings, payments, and deliver services
Communication: To send booking confirmations, invoices, reminders, and marketing materials (with consent)
Personalization: To tailor offers and experiences
Legal Compliance: To comply with laws, regulations, and resolve disputes
Security: To detect and prevent fraud and abuse

4. LEGAL BASIS FOR PROCESSING
Consent: Explicit consent for marketing, health data
Contract: Processing necessary to fulfill your booking/contract
Legal Obligation: Compliance with laws and regulations
Legitimate Interests: Improving user experience, preventing fraud

5. SHARING AND DISCLOSURE
Service Providers: Payment gateways, analytics providers, IT support
Legal Authorities: When required by law or court order
Business Transfers: In connection with merger, acquisition, or sale of assets

6. DATA RETENTION
Personal Data: Retained for the duration of the contract plus 6 years for legal compliance
Health Records: Retained for 10 years/ lifetime as per medical record regulations
Marketing Data: Until consent is withdrawn

7. YOUR RIGHTS
Access: Request a copy of your data
Rectification: Correct inaccurate or incomplete data
Erasure: Request deletion of your data (subject to legal obligations)
Restriction: Limit processing of your data
Portability: Receive data in a structured format
Objection: Object to processing based on legitimate interests
To exercise your rights, contact feelbetter@prakruti.health.

8. COOKIES AND TRACKING
Essential Cookies: Required for website functionality
Analytics Cookies: To understand usage patterns
Marketing Cookies: To deliver targeted ads (with consent)
You can manage cookies through your browser settings.

9. SECURITY
We implement technical and organizational measures including encryption, access controls, and regular security audits.

10. INTERNATIONAL TRANSFERS
Data may be transferred to third-party service providers outside India. We ensure appropriate safeguards such as standard contractual clauses.

11. CHILDREN’S PRIVACY
Our services are not directed to children under 18. We do not knowingly collect personal data from minors.

12. CHANGES TO THIS POLICY
We may update this Policy. We will notify you via email or website banner at least 30 days before material changes.

13. CONTACT INFORMATION
Data Protection Officer (DPO)
Email: sapna@prakruti.health
Phone: 7888038692
Address: Prakruti Ayurvedic Health Resort, A/P Yevateshwar, Tal & Dist Satara 415002, Maharashtra, India